Ask An Innovator Podcast

Innovation Through Consumer Insights | Ep. 012

Informações:

Sinopsis

We interview Colette Matthews, the VP of Innovation and Marketing at Alpha Guardian. We talk with Colette about how consumer’s unarticulated needs provide the most insight and opportunity for innovation. Find out how to pinpoint the correct insights to drive innovation for consumers and how foresights and environmental scanning are important to get a glimpse... The post Innovation Through Consumer Insights | Ep. 012 appeared first on Ask an Innovator Podcast.