Petra Kolber Happy Hour Call

Episode 83: The Perfection Detox with Zumba CEO, Alberto Perlman

Informações:

Sinopsis

“We Have the Opportunity to Change Lives” how Notes Alberto begins by sharing the long road to Zumba’s “overnight” success. It began in the ’80s in Cali Columbia, where a young dance teacher forgot his music and all he had on him at that moment was a cassette tape of music that he had recorded from the radio. That same day Beto, as he is now known, instead of sharing his mistake, told his class, "today we're going to do something different." He improvised, the people loved it and that was the starting line, yet it was going to be a long time before Beto and Alberto Perlman crossed paths and the Zumba that we know today was born. Beto worked hard and became one of the most popular instructors in Cali, Colombia. After conquering Cali the next path was to go and create his success in Bogota. After he proved himself in the big city, Beto decided to come to the US as he felt there would be more opportunity for him and he was determined to spread the joy of movement. Beto sold everything and made the move to the Un