Inside Independent Publishing (with Ibpa)

Professional booksellers talk about consignment, events, terms and other aspects of working with independent publishers. A store manager, restock buyer, and event coordinator at Books Inc., a leading independent bookseller in Berkeley, California, discuss ways they evaluate books from independent publishers and things publishers can do to make it easier to hold events at and get books into their store. This is a very meaty interview with lots of practical advice. Highlights of this podcast include: how books are evaluated when submitted the ins and outs of consignment: fees, support for nonlocal authors, term the importance of returnability and discounts offered what makes a successful event? (hint: authors need to help with attendance!) store outreach via Instagram, newsletter, Facebook: do authors need to help offset costs? (answer: not always, it depends) the book buyer is “curating a gallery of books” priming the pump: offering a marketing plan, reviews, publicity, showing you are putting effort into dev