Inside Independent Publishing (with Ibpa)

Tami Dever, co-owner and founder of TLC Book Design, discusses key elements of book design that signal professionalism, readability, excellence, and permanence What are the elements a book designer needs to consider when designing an interior? A cover? Tami Dever discusses how she works with clients and notes the factors that make a book look good against the competition. Topics include things to keep in mind when designing a book: audience, competition, tone, readability the importance of interior design in sealing the deal and drawing customers to the cash register favoring longevity over trendiness using Word to prepare text for a designer (hint: avoid overformatting!) key elements of cover design that must work together (and it’s not easy!): size of elements typography color images use of space and margins avoiding Photoshop gimmickry Typefaces mentioned in this podcast: Esprit Berkeley To reach TLC Book Design, go to http://www.tlcbookdesign.com/. Notes to the Q&A segment The articl