Thought Talk

Pitch, packaging, preparation, and perseverance — Getting Into O Magazine With Susan Harrow

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Sinopsis

I am happy to welcome my friend and colleague Susan Harrow on the show; she is a top media coach and author of the best-selling book Selling yourself Without Selling Your Soul.    Susan has written the guide to getting into O, The Oprah Magazine. Tune in for a quick-paced episode where you will learn what it takes to get your product, book or article  into O Magazine.    Tips On Getting Into O Magazine    Oprah is not a magic pill — Everything has to be in alignment for your offer to work, whether it’s for O, The Oprah Magazine or anything. It’s not just your website, your packaging, or your videos; your brand is YOU.   Find where you fit in — 500 to 700 books are submitted each week and they choose only 15–20 each month. Competition is steep.   Oprah always has the final word — Pitch, packaging, preparation, and perseverance. You really have to know your stuff and understand what they’re looking for.     About Karen Tiber Leland   Karen Tiber Leland is the founder of Sterling Marketing Group, a brandin