Inside Outside

Jeff Gothelf, Co-Author of Lean UX, Sense & Respond, and Lean vs Agile vs Design Thinking talks with Brian Ardinger, Inside Outside Innovation founder, about building a culture of innovation.  Key Ideas - Shifting from outputs to outcomes. - Changing incentives. - Find the person and team with the political capital to prove out the validity and scalability.  - Reward learning in a way that focuses on ideas that are likely to succeed.  - Incentivize learning and being transparent.  - Story telling and marketing of efforts. - Overcoming national cultural traits. - Language and ideas are universal, but hard to implement.  - Failure of the Corporate Innovation Lab. Create an innovation path.  For More Information For more information, check out Jeffgothelf.com.  If you enjoyed this podcast, you might also enjoy: Ep. 37 – Josh Seiden & Jeff Gothelf, authors of “Sense and Respond” Ep. 90 – Teresa Torres w/ Product Talk Ep. 103 – Andi Plantenberg on Entrepreneurial Capabilities in Teams Ep. 140 – Melis