Authormba: Conversations About Book Marketing, Publishing, Author Platforms, And Other Business Strategies For Authors

Shawn Murphy is devoted to the idea of infusing greater joy and responsibility into the modern workplace. He is turning to the world of books and publishing to expand the reach of his work. Along the way, he's learning a lot about what it's like to evolve from pure businessman to author entrepreneur. He's experimented with seeding his ideas by publishing a Snippet—a multimedia-based ebook. He's aligned himself with a book agent to seek a traditional book deal. And he's co-founded a growing community of likeminded business leaders at SwitchandShift.com. Shawn joins the show to talk about his observations as a first-time author pursuing the brighter career through books. If you're making this exciting evolution yourself, you'll really enjoy what Shawn has to say. And for more, find us on Twitter @WinningEdits or #AuthorMBA. Enjoy!