Spirit Of 608: Fashion, Entrepreneurship, Sustainability + Tech

#so608 Guide: How to Start a Responsible Fashion Brand Responsibly

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Sinopsis

I recently received a DM from a FEST founder name Allyna with a big question: how to start a sustainable fashion brand off right? Well, yes, of course there was more to it than that. Like many people who listen to the Spirit of 608 podcast, she wondered about finding suppliers, getting samples, setting herself up to seek future investment and sourcing deadstock fabric for the line. To be honest with you, when I first saw her question, I thought, I'm a media expert, not a fashion brand founder. Do I even have a right to give advice on this? Not sure if you've noticed, but I typically stick to advice on media and mindset and bring fashion business advice into the show by asking a lot of other people a lot of questions. But as I thought about it, it dawned on me: I may not be a fashion designer or a founder of a fashion brand, but I have talked to thousands of entrepreneurs about building businesses, fashion brand strategy, sustainability, entrepreneurial ups and downs and so much more. And I've been doing it f