Spirit Of 608: Fashion, Entrepreneurship, Sustainability + Tech

For inspiration and real talk on how to retail in uncertain times, plus inspiring and uplifting yet totally practical and accessible tips for not only hanging in there, but also upping your marketing and outreach game in the midst of a global pandemic, please look no further than this week's conversation with ethical fashion pioneer and longtime supporter of independent brands Marcia Patmos.  From her first brand Lutz + Patmos (whose cashmere pieces were a serious thing in their day) to her namesake business of today, Marcia has woven slow fashion values, care for workers and ethical sensibilities into her own collection, but also into the relationships she builds -- something that's apparent when you scope the brands sold in her online shop and in her Brooklyn store.  Listen to the episode for the techie things this FEST founder has added into the mix since COVID-19 changed her business, as well as her brand's rapid pivot into making face masks for the general population. Lots of fashion brands are doing it,