Outperform: The Acceleration Partners Podcast

On this episode of Outperform we chat with NYT bestselling author and Book In A Box co-founder, Tucker Max about why and how he and Zach Obront decided to start Book In A Box, what the traditional publishing industry is really like, why he decided to step down as CEO of Book In A Box and what he’s discovered is his true passion. Show Notes The inspiration behind why Tucker and Zach Obront started Book In A Box Impressive business results their first author realized from publishing her book through Book In A Box The difference between professional writers and people who own a company and want to author a book Why a book is so valuable to people who have a business How many copies of a book people typically must sell to hit bestseller lists What it really means to get a publishing “deal” and the only way to get it How you can tell how much a publisher believes in your book by who they hire to design the cover The realities of getting on the New York Times bestseller list The one and only thing Tucker liked abo