Linkedinformed Podcast. The Linkedin Show

Welcome to episode 205, this week I’m joined by Robert Indries to discuss content marketing on LinkedIn. But first… Interesting Stuff I Saw This Week The ‘Find nearby’ feature on the mobile app actually works very well (once you have asked others to switch it on) as I found when I experimented with it this week at a course I ran LinkedIn are changing Middle East and African accounts onto US based contracts as from May 8th to avoid GDPR compliance.   LinkedIn Tips to Keep Your Profile Fresh includes reference to new profile design You can now add subtitles to your native videos via desktop, it’s a bit fiddle but the video below explains it very well Content Marketing I chatted with Robert Indries about how content marketing can work on LinkedIn but only if it is done in the right way. Key points Content should be designed to create connections and conversations. Long form content is great for SEO but less suitable for LinkedIn Most LinkedIn content searching is actually"Passive" searching. Most people perce