The Ecommerce Influence Podcast: Advanced Acquisition And Retention Strategies For Fast-growing Online Brands

Our most highly requested guest, Moiz Ali, is here to tell you how he made a 9-figure exit in just over 2 years.  Moiz is the Founder of Native, the fastest growing CPG company in the US. Two and a half years after its inception, the company was acquired by Procter & Gamble for $100MM and Moiz is here to tell us how he made that happen. We talk about what made Native so successful early on, how he prepared to sell the company and what life was like at Procter & Gamble after the sale. Moiz also dispels a few eCommerce myths and lets you know what he’d do differently if he could hit the reset button. Episode Highlights 3:30 How Moiz Ali’s family encouraged him to lean into entrepreneurship 5:01 What drove Moiz away from law school 6:13 How life is like at Proctor & Gamble 11:18 A/B testing deodorant: Native vs P&G 16:00 Why Native was successful so quickly 20:53 Navigating eCommerce upsells 23:43 The team members and agencies Native leveraged to grow 28:18 What Moiz would do differently if he