The Ecommerce Influence Podcast: Advanced Acquisition And Retention Strategies For Fast-growing Online Brands

It’s not always easy to maintain high-quality standards, especially when you want to sell organic, sustainable, and made-in-the-USA products. Costs get high and sometimes that means concessions have to be made. But sticking to your guns can lead to major payoff, especially when your customers have your back. Today we chat with Jen and Kevin Long of Noble Carriage, who share the amazing story of how they built their dream company selling organic and sustainable baby clothes. They share how they built and nurtured a supportive community, how this community helped them in the creation and launch of their own products, their challenging product sourcing journey, and how they’ve stood by their strict sustainability standards along the way. Enjoy! Episode Highlights: 3:23 A game changer quick win tip on A/B testing. 8:35 How the search for safe and sustainable baby clothes led to the creation of Noble Carriage. 10:26 How Noble Carriage engages with its online community of moms in a way that provides support a