Double Your Freelancing Podcast

Hosted by  Brennan Dunn,  Eric Davis, and special guest  Obie Fernandez Show Notes 00:23  - Obie Fernandez Introduction Author of  The Rails Way and  The Rails 3 Way Hashrocket Prominent figure in the Ruby/Agile communities Professional software developer since 1995 Started a user group in Atlanta for Extreme Programming ThoughtWorks 04:11  - Importance of building a reputation and personal brand Controversial blogging Resistance against Java and then Rails 07:03  - Building a brand Client demand for Ruby on Rails experience vs custom software Reputation for delivery Referrals and content marketing 14:08  - Productizing and Product Offerings 321 Launch Rescue missions Storycarding 23:39  - Custom Software Development 27:32  - Estimation and client participation “Owning” the estimate Resources Obie  -  Sell Your By-Products by Jason Fried of 37 Signals,  Obie’s Document Templates,  750 Words Eric  -  StrongVPN Brennan  -  How I went from $100-an-hour programming to $X0,000-a-week consulting by Patrick McKenz