Influencer (inflcr)

Being able to discover, interpret and communicate data is everywhere we look in the digital age. Analytics is not only a word for Google, but everywhere you look, especially in sports. The ability to not only discover statistics but interpret their usefulness and communicate it to others can be game-changing in sports – from a “Moneyball” approach to team management to building a market for an individual, team or product. As the Influencer (INFLCR) brand grows across the nation, founder and CEO Jim Cavale is taking time to speak to some of the best and brightest minds in the world of sports analytics. Cavale was invited recently to give a presentation at the Samford University Center for Sports Analytics, part of SU’s Brock School of Business in Birmingham, Alabama – the only sports analytics program in U.S. higher education. Cavale shared with these sports marketing students how INFLCR aims to organize, equip and develop the brands of college athletic departments and their teams, by leveraging technology to