Business Growth Podcast

Interview with Alex McClafferty and Dan Norris http://www.wpcurve.com They generate customers solely through content marketing and will put out 365 pieces of content this year. Within 6 months they went from $476 to a recurring revenue of $10,500 month. 1:47 How they went from $476/mo in revenue to $10,500/mo of recurring revenue in 6 months 3:12 Why they are focusing on content marketing to grow their business 4:37 What they do to build trust with their customers 5:48 When they started out they focused on the wrong customer only making $49 in 4 months. Alex explains how they pivoted to the right customer. 7:27 How they prepare content for their marketing and achieve the goal of 365 pieces of content in 2014 Their current content formula: 1-2 Podcast interview a week 2-3 Blog articles a week 1 Guest post a week 1 Weekly podcast on http://www.startupchat.co 11:53 What they do to manage their projects, tasks, and content 13:07 Balancing the working “on” the business and not “in” the business 15:52 Avoiding a hi