Brand Yourself

Carolyn Yachanin is the Founder & CEO of Copina Co., a modern wellness company dedicating to spreading the best of plant-medicine to all through their vegan collagen boosting latte blends. Copina Co. started as the name of her wellness blog where she shared her love of plant-based cooking and her journey healing her acne, gut health, and body image through plant medicine. Her products have been featured in Well + Good, Refinery 29, Halle Berry's Re-Spin and more, and are now sold in Erewhon, Fast AF, Urban Outfitters, Anthropologie and more. Carolyn attended the Wharton School at the University of Pennsylvania and also works as the CMO at Bright People Foods in addition to running Copina Co. So, Carolyn is incredible. She not only works fulltime, but she built a successful product-based business during a pandemic—organically. Meaning she hasn’t done any paid advertising. I love her approach to business and can’t wait for you to listen in. In this episode, we chat about her journey with cystic acne startin