Project Distinct Podcast

Scott McKain concludes his examination of the six levels of interaction that revolve around the intensity of customer relationships. Today, it’s the final two levels — client and advocate. What happens when the repeat customer becomes more engaged and exclusive with you? And, what does it take to grow a client into an advocate who will promote your business for you? Whether it’s B2C or B2B, the principles are the same — and you’ll grow both your business and your career when you understand all six levels…concluding today! Learn more about your ad choices. Visit megaphone.fm/adchoices