Fitness + Technology

For episode 63 we sit down with CEO of Motosumo, Kresten Juel Jensen. Technology in the Group Fitness space has recently been a big trend. How do we address the challenges in this space and address the changes?   Group Fitness has the potential to create a community where members stay with a facility for years. There is a whole new level to this community and engagement that fitness technology can provide.   Catering to the variety of goals to those that attend classes is challenging. On Episode 63 we discuss how you can individualize, personalize or identify the common drivers that all groups have to motivate them and get them to come back. Kresten explains how we use the data to get that effect through technology in the most positive and successful manner. About Motosumo Motosumo is one network connecting people participating in group training. One that makes people come back and invite others to adopt the good habit of training together. 2018 will be yet a very interesting year with the recent investm