Get Social Health With Janet Kennedy

We haven talked about dental digital marketing in a long time so I reached out to Heather King, Social Media Director at Infinity Dental Web. Heather manages everything digital from strategy to social media execution. I promised at the beginning of the year I would bring more small practice marketing experts to the podcast. Heather was full of great tips and suggestions and we had an enjoyable conversation. Listen to our conversation or drop in at the time stamps below: 00:00 Introduction 01:15 Meet Heather King, Social Media Director, Infinity Dental Web 02:00 Dentists "get" marketing 03:20 Dentists tend to be "social IRL" 04:02 Dr. David Hall, Founder of Infinity Dental Web 05:20 Tech savvy healthcare entrepreneurs 07:00 Mobile friendly websites 09:00 What happened to m.website addresses? 09:28 Hard-coded websites send an "outdated" image 10:00 Are you proud of your website? 11:01 What does a high-converting website have? 12:40 How often should a dental practice be blogging? 14:27 Not every post has to be c