7 Min Marketing With Pam Didner

A big hello from Portland, Oregon. Welcome to another episode of B2B Marketing & More! Today, I have another fantastic guest - David Meerman Scott. David is a marketing and business growth speaker, advisor to emerging companies, author of 12 books, including "The New Rules of Marketing and PR" and "Fanocracy" (PR and WSJ bestseller). Last year, pretty much during the pandemic's peak, he also published an ebook called "Standout Virtual Event". Today we talk about how to create a standout virtual event. In this episode: •  What does it take to create a stand out virtual event? •  What are some of the key elements that event managers should pay attention to when creating an online event? •  In what ways virtual presentations are different, and what should speakers do? •  Learn more about "theatrical" and "cinematic" types of experience. •  How to manage big virtual events and make connections with the audience? •  How to create and use the script for the virtual event? •  What are some features and platform