7 Min Marketing With Pam Didner

122 - Three Use Cases of AI for Marketing

Informações:

Sinopsis

Hello everyone! So, I wrote a little eBook about AI—Artificial Intelligence--which is available on Amazon. Simply type “Pam Didner” or the name of the book “The Modern AI Marketer”. Download to your Kindle and check it out. Love to hear your feedback!   I mentioned in my past podcast that I wrote this book to help myself and others understand how AI fits into the field of Marketing. In the eBook, I mentioned six use cases. For today’s podcast, I want to talk about three or so that you can get a sense of it of how AI applies to Marketing.   So one specific case I want to share with everybody is the chatbot. Whenever you go to the website you will see a little bot at the bottom of the right hand corner, waving it’s hand and wanting to talk to you. So a lot of times I will try the chatbot and ask specific questions and see if they can answer them. And a lot of time they are not giving me the answer I need and I end up talking to real people, which is fine.   But there is one website which I go to all the time tr