The Ecommerce Influence Podcast: Advanced Acquisition And Retention Strategies For Fast-growing Online Brands

What could you do to make your website better, your ads stronger, and ultimately increase sales? Try one of these expert tips from an agency owner who’s interviewed over 150 eCommerce founders and marketers. Chase Clymer is the host of the Honest Ecommerce podcast and also co-founder of the Electric Eye Agency. In this episode, we’re talking about mistakes that eCommerce owners make with their website and advertising and how to make simple improvements to avoid them.  Chase and I also discuss ideas for Black Friday/Cyber Monday marketing, user testing your website, and how to actually run A/B tests.  Lastly, Chase shares his Brand Scaling Framework philosophy and the 3 KPI’s he bases everything on.   This is a great practical episode with expert tips and takeaways to implement today.  Episode Highlights: 3:28 Why Chase started the Honest Ecommerce Podcast  4:53 Expert tips from 168 interviews with founders & marketers  10:02 How Chase went from punk rock band to eCommerce 11:44 The Brand Scaling Framewor