Social Business Engine: The Enterprise Podcast On Social Media, Content Marketing, Social Selling And Employee Advocacy.

Subscribe to Modern Marketing Engine Apple Podcasts |Stitcher |Google Play | Google Podcasts The path to leadership in marketing can be a daunting one for women. Bernie’s guest on this episode is Tricia Sacchetti, VP of Worldwide Marketing for Learning Tree International, a leader in the IT training industry. Tricia shares the story of her journey to a marketing leadership role and provides actionable advice for women looking to have a fulfilling career in marketing including earning leadership roles in their organizations. Tricia initially started her career in journalism but found that the industry was a hard one to break into. She took her communications background and applied it to marketing instead. She has since worked her way to the head of worldwide marketing in the leading provider of IT training, an industry dominated by male leadership. Tricia is passionate about being a role model for other women on their journey in their marketing careers. This episode is brought to you by Gong.io, the number one