Social Business Engine: The Enterprise Podcast On Social Media, Content Marketing, Social Selling And Employee Advocacy.

Subscribe to Modern Marketing Engine Apple Podcasts |Stitcher |Google Play | Google Podcasts Bernie’s guest on this episode is Darryl Praill, CMO of VanillaSoft, a Sales Engagement platform that provides sales and marketing teams tools to more efficiently engage, qualify and close the sale. Darryl is a passionate guy who has strong and informed opinions about the role of marketing. On this episode, he provides a clear picture of the evolving role of the Chief Marketing Officer, how it came to be the huge responsibility that it is, and even peeks into the future with his predictions of what is likely to happen for CMOs as time goes on. Don’t miss this episode. Attend the annual Brightcove PLAY event May 14 – 16, 2019. Visit www.play.brightcove.com to get all the details. The content at Brightcove PLAY is content you won’t find by searching online. When you attend PLAY, You’ll leave the event with a solid understanding of how organizations similar to your own are tackling video challenges and moving their busin