Social Business Engine: The Enterprise Podcast On Social Media, Content Marketing, Social Selling And Employee Advocacy.

Subscribe to Social Business Engine Apple Podcasts |Stitcher |Google Play | Google Podcasts Are the customer conversations your marketing and sales teams are having producing results? If not, it's possible they are making a simple mistake that is costing conversions. The good news is that it's a simple step you can take to improve the results. Bernie’s guest on this episode is Erik Peterson, Chief Executive Officer at Corporate Visions. He's the man responsible for spearheading the company’s vision and strategy. Erik has delivered consulting engagements, keynotes, and messaging skills workshops to more than 10,000 marketing and sales executives in over 13 countries, and Corporate Visions teams have done messaging work in 56 countries around the world. In this episode, Erik takes us behind the Marketing and Sales world’s theories to uncover the research-backed truth of what makes for effective customer conversations, landing pages, and more. You won’t want to miss it. Are Your Marketing And Sales Theories Foun