Social Business Engine: The Enterprise Podcast On Social Media, Content Marketing, Social Selling And Employee Advocacy.

Subscribe to Social Business Engine Apple Podcasts |Stitcher |Google Play The better that product providers are able to understand their consumer's journey, the better they can serve those customers in a way that retains them, fosters loyalty, and produces raving fans. This episode of Social Business Engine features a conversation with Autumn Braswell, Executive Vice President, Chief Operating Officer, Enterprise Solutions, iQor - and reveals the findings of a recent survey published by iQor - the CPX360 (Customer and Product Experience 360) survey. CPX360 reveals surprising results about the consumer’s journey in using digital devices in the connected home. Among those findings: 1 in 3 adults experience issues setting up or operating a connected device, which provides insight into how digital transformation has reached our living room and kitchens and how manufacturers and service delivery companies such as iQor are challenged with delivering a seamless experience across the 360 degree customer journey - and