Social Business Engine: The Enterprise Podcast On Social Media, Content Marketing, Social Selling And Employee Advocacy.

Beverly Jackson, Vice President, Social Media and Content Strategy at MGM Resorts International is a social business executive extraordinaire.  She has contributed to consistent double digit growth of the GRAMMY Awards from 2009, including a record breaking broadcast, digital and social engagement numbers for the 54th GRAMMY Awards in February 2012. Beverly now leads a high-performance entertainment and digital content marketing team at MGM Resorts International forging long-term strategic relationships that drive revenue. In this podcast, we discussed how she's leading the social business strategy at MGM International and reviewed a few of their recent social media success stories. View the show notes: http://www.socialbusinessengine.com/podcasts/betting-and-winning-on-social-at-mgm-resorts-international