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Sinopsis

As we break into the triple digits in podcast episodes, it only made sense to bring back the featured guest from episode number two of the Social Business Engine. Digital Engagement Leader at Deloitte Africa, David Graham, is responsible for online stakeholder engagement including email communication and employee advocacy across four regions including Southern, Central, Eastern and Western Africa. In episode 101, David explains how Deloitte Africa complemented its email communication sent from a branded account, to personalized digital communication sent from staff members, and the results that they've experienced so far. He also discusses how Deloitte is mobilizing employees on social media with their employee advocacy program and how it has increased their earned media value to an estimated $80,000. View the show notes: http://www.socialbusinessengine.com/podcasts/case-for-employee-advocacy-deloitte-africa