Social Business Engine: The Enterprise Podcast On Social Media, Content Marketing, Social Selling And Employee Advocacy.

On episode 29, Bernie Borges interviews Katie Roberts of Laureate International Universities. Katie  Katie describes how Laureate develops and implements their social media marketing plans with a focus on the entire lifecycle of the student from enrollment through their alumni years. Katie packs a lot of information in this 30 minute conversation. And, for the first time I've captured the conversation in transcript format, nearly word for word on our show notes page at socialbusinessengine.com. This episode is sponsored by PeopleLinx. Download the white paper: How to Build an Employee Advocacy Program. Just go to http://bitly.com/sbeemployee.