Social Business Engine: The Enterprise Podcast On Social Media, Content Marketing, Social Selling And Employee Advocacy.

On episode 24 of the Social Business Engine podcast, my guest is Alex Manthei, Community Manager at Mention. We discussed findings from a recently published white paper titled: The When, Where, Who and How of Communicating Online to Get More Mentions. My conversation with Alex touches on two of the five social business pillars: use of social technology and being data driven. On this episode Alex and I discussed the lessons learned from 1 billion online mentions across 200K alerts delivered to their customers. You might be surprised to learn the percentage of mentions that were neutral, positive and negative. I know I was... This episode is sponsored by Content Marketing World, THEE can't miss marketing conference taking place September 8 - 11, 2014 in Cleveland, OH. Save $100 when you register by going to socialbusinessengine.com/cmworld and enter promo code "socialbizengine" at checkout.  To your social business success! Bernie Borges Host, Social Business Engine Digital TV Show and Podcast