Introvert Biz Growth Podcast

This episode is part of a 12 days of Christmas read-along of the Selling Like We're Human book, recorded in 2021. The book follows a similar concept to what you're already used to here on the Humane Marketing show with the 7Ps of Humane Marketing and the Marketing Like We're Human book: we start with the being and then go into the doing. The 3 parts of the Selling Like We're Human book are : Being, Knowing and Doing (compared to Rumble, Rise and Resonate of the Marketing Like We're Human book) So today we start with an excerpt from Part 1, BEING, and Chapter 1: Change Your Perspective. So much of my work has to do with changing your perspective and doing things differently, and selling is no different.   Excerpt from Selling Like We're Human, Part 1: BEING, Chapter 1: Change Your Perspective   Selling Is Human In various old dialects, the word selling had a completely different meaning and vibe than it has today. Here are a few according to the Etymology Dictionary: Old English: sellan