Brojo Online Podcast

Marketing and sales gurus usually try to convince you to use manipulative techniques to make a quick buck off insecure people, like using scarcity, pushing on pain points, rushing the money discussion, getting them to "comply" with a "Yes ladder", and all sorts of bullshit. Not only are these techniques unethical and feel disgusting to use (if you have any empathy), they're actually not the most effective! In this podcast, Dan discusses how to sell any VALUABLE product or service without needing to "sell" in the traditional sense, instead focusing on how to serve people and build long-term relationships that benefit everyone involved while being completely honest along the way. Not only does it feel better, it WORKS BETTER too. ----------- Get Dan Munro’s latest book “THE NAKED TRUTH: Using Powerful Honesty to Enhance Your Confidence, Connections and Integrity”: https://www.brojo.org/pub/the-naked-truth-honesty-confidence-connections-integrity If you enjoyed this video, get access to more of BROJO’s conte