The Three Month Vacation Podcast: Online Small Business|marketing Strategy Plan| Sean D'souza | Psychotactics

When you hear someone tell you about their vacation, you try to be interested. All that exotic food, that astounding accomodation—it's all boring. Yet there's a reason why it's boring. We aren't really hearing stories, but instead we're just getting a sequence of events. The magic to making boring is when you hear the sound of Thumpity-Thump-Thump-Thump-Thump. Yes, like falling down stairs. That's what storytelling is all about.