Reengager Podcast: Ecommerce Email Marketing For Online Retailers

Watch out! Nick Francis is in town and he’s got a controversial message to share: You’re doing it all wrong. What the heck? According to Nick, focusing on ROI instead of the “customer experience” is a dead-end long-term strategy. Sure… you’ll make some money. But in the long run? Because you’re focused on ROI instead ... Continue reading The post Episode #57 – Nick Francis on How To Create A Great Brand Through Value Over ROI. appeared first on Drop Dead Copy.