The Talking Points Podcast

165: Adding social channels, content program history lessons, avoiding 'link rot'

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Sinopsis

It might seem like your organization should be on every social media channel, but does it make strategic sense? We talk through some things to consider when evaluating adding a new channel. Also this month, a great idea to impress your boss, to show how your content and social media program has evolved. Plus, Arik has a more compelling way for your company's new hires to announce their big move on LinkedIn. WHAT DO YOU THINK? We want to hear from you! Contact us with your comment about the topics we talk about in this episode. Or, are you looking for advice on some aspect of your communications or marketing work? Ask away! We may include your comment or question on next month's show.  Send us a message Record an audio comment or question (click the microphone at the bottom of HansonandHunt.com) SPONSOR Brandpoint EPISODE SUMMARY Intro   Talking Point: How do you decide which channels to add? Spotlight: Goop's 'Luxury Diaper' Quick News & Quick Takes: Changes to the LinkedIn feed Quick News & Quick Takes: A