Travel Is Your Business

Personalized photo postcards, greeting cards and cards created online and sent on the go from anywhere… Felix Wunderlich (Head of Business Development) and Greginald Spencer (Office Manager) of mypostcard.com (photos sent as postcards worldwide) join John Matson, Pavan Bahl, and Bess Chapman in the MouthMedia Network studios powered by Sennheiser. In this episode: When does one need to send a personalized postcard What should reaction be/feeling – happiness Physical interaction instead of digital, something tangible makes a real impact The text looks like real handwriting Process to use — download app, upload photo, the ability to have an envelope because of sensitive photos Participation in a German accelerator The app saves a lot of time Friction on the marketing side, looking at customer lifetime value Most customer acquisition via Google Adwords Growth efforts via universities, building awareness The ability to partner with major social platforms like Instagram Whether content changed that customers are