New Books In Jewish Studies

The Sassoons were one of the great merchant families of the nineteenth century, alongside such names as the Jardines, the Mathesons, and the Swires. They dominated the India-China opium trade through the David Sassoon and E.D. Sassoon companies. They became Indian tycoons, English aristocracy, Hong Kong board directors, and Shanghai real estate moguls. Yet unlike the Kadoories and Swires, the Sassoon companies no longer exist today. Professor Joseph Sassoon in his latest book The Sassoons: The Great Global Merchants and the Making of an Empire (Pantheon, 2022) helps to answer that question, from the Sassoons’ start fleeing Baghdad for Bombay, through to Victor Sassoon’s investments in the Shanghai before the Second World War. In this interview, Joseph and I talk about the Sassoon family: from David, the patriarch of the family, through to Victor Sassoon, Shanghai real estate mogul. And we also think about the Sassoons as a business: how did this great, global family trading house decline–and are there lessons