The Beauty Business Podcast

After 150 episodes you’d think might think it difficult to come up with something completely new . . . but we can! Let’s get legal. On this episode I’m joined by Ciara McHale and Olivia Clavio of Tyz Law Group. Together they’ve joined forces to focus specifically on the area of beauty business law to […]

Let’s admit it, the reason we’re on social media as business owners is to get more clients.  And we know there are various ways to gain their attention, but it all takes so much time and effort. Not to mention procrastination time, worry, over-thinking, guilt for not doing more etc. And then when you do […]

Doing the right thing at the wrong time in your business journey is a big mistake. And a common one too. There’s no manual for running a business. That’s partly what makes it fun and exciting because  you get to do your own thing. But damn, if it doesn’t make it hard work and way […]

Two things that are going to have a profound effect on your business in 2022: Spathetics M.R.R. Your clients want results.  They want them quicker than ever before and the good news is that they’re willing to pay more to get them. But because we’re all about “wellness’ now, they want the results based results […]

Hello 2022, may you be a far cry from 2020! Made your list of goals already for the year? Errrk ❌…  you’ve probably already made your first mistake of the year. Big mistake, HUGE. Don’t worry, it’s not too late to fix it. I want you to stop overwhelming yourself so this episode focussed on […]

As usual Christmas has me feeling all Santa-mental. So I recorded a special message, just for you, because you’ve been amazing this year.   I am not going to divulge everything here so yule have to come have a listen. You’re not going to want to miss it. Hint: It involves singing Oh and speaking of […]

Running your own business can be a lonely job. Even if you have a team or run a large spa or clinic, that feeling of being alone is real.  I keep hearing this. I feel it too. Being the boss of your own business can be incredibly rewarding, freeing, even exciting because you get to […]

Everyday you make decisions in your business. The outcome of those decisions affect the success, even the survival of your business. So no wonder they come loaded with all sorts of fears. Our minds have used fear to keep us safe for thousands of years. “Big scary sounding noise = run and hide”. But in […]

Can you really be anything and have anything, if you set your mind to it? My job as a business coach is to make things simple for you.  But no matter how simple I can make the steps to creating the business you desire, if your head isn’t in the right place, it’s always going […]

As business owners, we all want to earn a decent amount of money for the work we do and the risks we take.  And I believe most of us are willing to do the hard work to get there.  Problem is it’s easy to feel lost on your journey, there are so many things to […]

It’s at night, your mind starts to wander. For reasons passing comprehension it settles on the subject of money. And that’s when the anxiety kicks in… Will I earn enough this month? If I don’t, how will I pay the bills? You are not alone because lot’s of other small business owners feel exactly the […]

Worried you’ve left it too late to make the most of Christmas in your beauty business? Fear not, because today’s podcast will help you sleigh your Christmas marketing ensuring it rein(deers) revenue. So get ready to spruce things up. (Who doesn’t love a good Christmas pun) Time to be your very own early business Santa […]

Promo Codes are a fantastic way to get clients and increase revenue. But, they’re also an incredible way to lose a LOT of money in your business too. If you’ve listened to pretty much any of my podcast episodes before, you’ll already know my stance on discounts. And while Promo Codes typically involve some sort […]

Most beauty business owners start out believing they can reach their goals as long they are great at what they do But then reality kicks in and it turns out there’s a lot more to this running a business thing than just having great skills.  So you run around trying out ALL the ideas because […]

You’ve heard the advice before that in order to get more clients, you need to speak specifically to your ideal client. There’s a reason this advice is everywhere, it works! But no one actually give you the step by step info on HOW to identify your ideal client and once you’ve identified them, what will […]

Thinking of making a change to your prices?  Not sure if now is the right time? What if you lose clients??? Don’t panic. Let me answer your most asked questions about prices. Especially around what to charge and how to raise your prices the right way. And if you’d like me to help you work […]

There’s no denying that social media is an essential part of your business’ marketing approach. We all know it’s THE most powerful potential way to promote our business, connect with clients and attract new ones. But why, oh why, oh WHY does it have to be so hard and take up so much time? We […]

Gaps in your appointment books used to be one of the biggest frustrations for beauty businesses. But with the influx of quality booking software to help minimise gaps and revenue protection methods to avoid late cancellations and no shows causing more gaps, we thought we had this problem licked. However, with the constant flux of […]

All the beauty businesses in your area are trying to attract clients in the same way.  But the real reason your existing clients come back and choose you over those others is that you’re YOU! Sure your treatments and services are amazing, your products get amazing results and your customer service is 5 star. But […]

Did you lose something during lockdown? Your Mojo.  You’re not the only one and that’s okay.  I’ve been hearing from business owners struggling with overwhelm, misplaced mojo, underwhelm and even some that feel they’ve lost the love for what they do. For the last year and a bit we’ve all been in a situation that […]