Rethink Real Estate

In this episode of the Rethink Real Estate Podcast, Ben Brady interviews Aaron Hodson, Founder and CEO of SellWell Inc., a coaching company that specializes in elevating high-performance salespeople through impactful business strategies and skill-forming techniques. With over 20 years of experience in the Real Estate industry, Aaron has made a name for himself as a high-performance sales and business strategist, keynote speaker, and coach. During the episode, Ben and Aaron discuss the state of the real estate industry and how agents can stay ahead of the competition. Aaron shares his insights on the importance of personalization in real estate and how it can help agents stand out against those who rely solely on client-facing automation and cheap lead generation tactics. With a focus on his "clients for life" philosophy, Aaron swaps low-value scripts for proactive techniques, offering a unique approach that sets him apart from other coaches in the industry. Aaron's extensive experience in real estate has seen