Rethink Real Estate

In this episode of Rethink Real Estate, host Ben Brady engages in a captivating conversation with Chris Cochran, the Director of Marketing at Harcourts Auctions. Together, they delve into the powerful strategies of database marketing and data enrichment within the real estate industry. With over a decade of experience in helping real estate agents, teams, and companies utilize data to enhance their marketing efforts, Chris brings a wealth of expertise to the table. During this episode, Chris shares valuable insights on leveraging data to target and engage prospects in a more personalized and effective manner. As he currently works on spreading awareness and initiating conversations with agents and sellers at Harcourts Auctions, Chris provides first-hand experience and up-to-date knowledge of what is working and what is not working in today's marketplace. If you're a real estate professional looking to unlock the potential of database marketing and data enrichment, this episode is a must-watch. Join