Troubleshooting Agile
Ulrik Lehrskov-Schmidt: Price Your Customer, Not Your Product
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:15:30
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Sinopsis
If you have one product per customer and aren't charging a princely sum, you're not pricing your customers right. Listen to this episode of Troubleshooting Agile to find out how you can take lessons in pricing a train ticket and apply them to your SAAS sales, with special guest Ulrik Lehrskov-Schmidt. Links: - Ulrik’s book The Pricing Roadmap: https://www.amazon.co.uk/Pricing-Roadmap-Design-Models-Customers/dp/1544536305/ref=tmm_hrd_swatch_0?_encoding=UTF8&qid=1682577248&sr=8-2 - Ulrik’s website: willingnesstopay.com - Ulrik’s YouTube channel https://www.youtube.com/@SaaSPricing -------------------------------------------------- Order your copy of our book, Agile Conversations at agileconversations.com Plus, get access to a free mini training video about the technique of Coherence Building when you join our mailing list. We'd love to hear any thoughts, ideas, or feedback you have about the show. Email us at info@agileconversations.com About Your Hosts Squirrel and Jeffrey first met while working tog