Branding Bff

In this episode we talk with attorney Karen Boardman about “Legally Protecting Your Brand”. A few highlights we talk about are: What intellectual property is Understanding what trademarks, copyrights, patents and trade secrets are – with examples Which items have built in protections and when you should take legal steps for additional protection Which type of business names are easiest to get a trademark registration all the way to the hardest types Benefits of legally protecting your brand Disclaimer from Karen Boardman:  All of my statements here are for informational purposes only and they do not constitute legal advice, nor does this podcast create any attorney/client privilege between myself and anyone listening to it. Karen Boardman works as an attorney at Sellers, Ayers, Dortch, Lyons http://sellersayers.com/ and you can also find her on LinkedIn https://www.linkedin.com/in/karensboardman/ This podcast is brought to you by Speerhead Solutions, a strategic branding business. https://speerhea