Shopify Masters | The Ecommerce Business And Marketing Podcast For Ambitious Entrepreneurs

In this episode, you'll learn from an entrepreneur who saw the need to offer a global brand's merchandise in niche markets. The Moomin Shop is the #1 Official Moomin online store, providing Moomin fans around the globe with the best of the Moomins merchandise. For more on the Moonmin Shop and show notes: https://www.shopify.com/blog/moomin-shop-licensing  Tune in to learn What is a licensing deal and how it works How they use Facebook Lead ads that return 8 times return on ad spend The often missing element that makes your customers engage with your content