Shopify Masters | The Ecommerce Business And Marketing Podcast For Ambitious Entrepreneurs

In this episode you’ll learn from an entrepreneur that started selling direct-to-consumer and wholesale and then transitioned to wholesale-only. In this episode you'll learn: Why you might want to be careful about starting a business around a passion. Why it’s dangerous to stock products that you would buy and how to do market research to find out what others would buy. 3. What marketing challenges you’ll face when transitioning to a wholesale-only business.