Hashtag Higher Ed
Change and the Future of Higher Ed Marketing - Bennie F. Johnson
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:35:36
- Mas informaciones
Informações:
Sinopsis
In the first episode of 2024, host Kevin Tyler sits down with Bennie F. Johnson, the CEO of the American Marketing Association (AMA). As a self-proclaimed "marketing kid," Bennie understands the vulnerability of the marketing industry, especially in higher education. During the discussion, Kevin and Bennie address common misconceptions and emphasize the crucial role of expertise in the field.
