Fuel Hotel Marketing Podcast

For some hotels, Cyber Monday may be the single largest volume booking day of the entire year. Is your property taking part in this phenomenal opportunity? In this episode of the Fuel Hotel Marketing Podcast, we discuss the ways that your hotel can maximize the impact of this crazy shopping fever by preparing properly and making sure you have the right messaging and the right timing on the right platforms. In The News: InterContinental Hotels launches podcast series http://digiday.com/brands/marketing-content-driven-intercontinental-hotels-launches-podcast/ What Google’s New Mobile Search Index Means For Travel (Last week’s announcement that Google will create separate indexes for mobile and desktop results— and will be treating mobile as the primary index — is the inevitable conclusion of the company’s protracted pivot towards becoming a “mobile-first” search engine) https://www.tnooz.com/article/google-mobile-search-index-travel/ U.S. Travelers Think Booking Direct With Brands Leads to Better Pric