Coach James Short Podcast

Welcome to another episode of the Leading and Growing Your Real Estate Business podcast. I’m your host, Coach James Short, and today we’re diving into the science of hiring and how understanding subconscious strengths can transform your business. Our guest is Denis Preston, a Positive Psychologist with over 20 years of experience. Denis helps real estate groups enhance their growth strategies by identifying the hidden subconscious strengths that drive up to 95% of a candidate’s behavior before they even step into an interview. Drawing from research by three eminent psychologists, Denis developed a scientific hiring tool using statistical analysis that he successfully implemented in his financial services business, UNAC. This tool has been instrumental in finding ‘A’ class people for key roles, leading to significant growth in productivity and profitability. Alongside Julie Bowden, Denis co-developed the SelectHire Platform, giving SMEs access to a powerful tool that benchmarks and compares candidates agai