Winning With Shopify

This week are joined by Senior SEO Consultant, Rob Stanbury, to explore essential strategies to elevate & cement your Brand’s SEO position!From uncovering the five key focus areas in SEO to demonstrating relevance on your collection page, we provide actionable insights to help you climb the search engine rankings.Discover the power of buying guides and learn how to structure a user journey for maximum impact. We also explore the future of marketing with AI personalization and share quick fixes for offsite links and SEO.In addition, we tackle the age-old question: Do we need backlinks in our business? Explore the nuances of omnichannel and cross-channel marketing, and uncover the relevance of email marketing in the realm of SEO.Whether you're a seasoned marketer or just starting out, this episode will help ensure you are maximising your SEO success!Key takeaways:0:00 Introduction2:22 How to Dominate Google Search Engine7:31 Five Things to Focus On in the SEO Space8:00 How to show your relevance to Goo