Strictly Business

Adam Boorstin and Matt Crowley, co-CEOs of Studio71, offer insights on the growth trajectory of the creator economy from their perch as leaders of a top firm that provides support services for social media creators. The pair discuss how emerging talent is increasingly tapping into professional tools and a higher level of advertising and sponsorship deals to make social media a robust and profitable medium unto itself.See omnystudio.com/listener for privacy information.